What?
• Digital marketing, social networks, and apps are consolidated platforms - but a consistent strategy focused on objectives is what might ensure your prominence
• Innovation is not just technology but also differentiated content and new forms of communication and engagement
• We build strategies based on a solid and effective plan with well-defined objectives.
• We analyze your market, develop and implement campaigns and actions, and consistently monitor the results to optimize them.
• We act as a Fractional CMO (Chief Marketing Officer), offering senior Marketing management without the high costs and burdens of a full-time hire
How?
Mellon works on these pillars to better structure your marketing:
Digital Campaigns
Complete management of content and traffic, whether paid or organic.
Market Accumen
Decades of international experience and Marketing expertise to optimize your communication.
Team and Partners Leadership
We ensure perfect execution by managing projects directly, whether leading our own teams or third parties.
Lower Cost
High-quality senior level delivery at a fraction of the cost of a junior full-hire.
Self-managed
Our experience demands little or no supervision, allowing the company to keep focus on the business.
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SeguirWhat with?
Digital Footprint
Solid and high-quality online presence, by offering:
• Web development
• Online Campaigns
• Social Media Management
• App Development
• Multi-platform access
Content
Your content in line with your brand and objectives:
• Strategic targeting and production
• Consistent Storytelling
• Copy and management for:
• Social Medias
• Website
• Email Marketing
• Newsletters, podcasts and others
• Monitoring and metrics
Market
Market analysis to identify and act on:
• Target audience
• Competition
• Benchmarks
• Market trends
• Threats and opportunities
• Communication channels
Branding
Brand image analysis, addressing:
• Positioning
• Re-Branding
• Visual ID Management
• Brand personality matrix
Strategy
The foundation of our approach, it consists of a strategic plan which includes:
• Objectives
• Metrics
• Planning
• Management
Contact us
WhatsAppBy whom?
Roberto Muller
Founding Partner
• More than 25 years of extensive experience
• Brazilian residing in the USA, fluent in English, Spanish, and Portuguese
• Led successful pioneering product launches for such brands as McDonald's, Coca-Cola, and Hyundai, as well as for startups, small and medium-sized companies
• Passionate about marketing and innovation, acting as a key player in the launch and consolidation of new technologies, including mobile apps, video streaming
• Developed various campaigns, managed product lineups, and expanded business in several segments
• Consolidated image of absolute reliability and integrity
• Solid international experience and track record of results
By whom?
Roberto Muller
Founding Partner
• More than 25 years of extensive experience
• Brazilian residing in the USA, fluent in English, Spanish, and Portuguese
• Led successful pioneering product launches for such brands as McDonald's, Coca-Cola, and Hyundai, as well as for startups, small and medium-sized companies
• Passionate about marketing and innovation, acting as a key player in the launch and consolidation of new technologies, including mobile apps, video streaming
• Developed various campaigns, managed product lineups, and expanded business in several segments
• Consolidated image of absolute reliability and integrity
• Solid international experience and track record of results
For whom?
History of successful projects developed for some of the largest brands in the world, including McDonald's, Hyundai, Samsung, Pepsico, TCL and Colgate.
Client portfolio also includes prominent small companies and startups in Brazil and the United States.
Deep knowledge of Brazilian, and Latin and North American cultures and markets allows us to offer a more effective Marketing strategy and well-defined objectives for these markets.
Experience and knowledge that fit perfectly with your company.
Why?
Different markets imply different cultures, languages, and other local factors, reinforcing the need for proper knowledge and a well-defined strategy.
Led by a Brazilian residing in Florida and with extensive international experience, Mellon offers solid knowledge of the Brazilian, Latin and North American markets, with various successful cases.
Fluency in Portuguese, English and Spanish ensures easy transit and communication with customers, providers or partners.
We also seek to ensure client involvement so that the company's values and culture are respected and applied.
Why?
Different markets imply different cultures, languages, and other local factors, reinforcing the need for proper knowledge and a well-defined strategy.
Led by a Brazilian residing in Florida and with extensive international experience, Mellon offers solid knowledge of the Brazilian, Latin and North American markets, with various successful cases.
Fluency in Portuguese, English and Spanish ensures easy transit and communication with customers, providers or partners.
We also seek to ensure client involvement so that the company's values and culture are respected and applied.
Contact us
+1 (305) 876-5836
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